About us
We are a brand which has been born into mother nature. It's time to create a new feeling.
After looking at alternatives
Our journey began in 2018
At that time, we had a bold idea to create a platform where people could find original, stylish and affordable fashion. We wanted to offer something unique to fashion lovers who were tired of generic clothing and mass-produced designs. With a passion for creativity and a commitment to sustainable practices, we set out to bring our vision to life. Today, our independent online store is the perfect destination for anyone looking to add a touch of individuality to their wardrobe.


A perfect fit for your every day life
Designed to be versatile
We understand that clothing shouldn’t be limited to one style, but should be adaptable to different occasions and needs. That’s why our garments are designed to make the wearer feel comfortable and confident in various settings. We offer a wide range of clothing that is suitable for both everyday wear and formal occasions. Whether you’re at the office or out for a weekend stroll, you’ll be able to find a style that suits you.
Simplicity in design and form
We’re just getting started
While we’re proud of what we’ve achieved so far, we know that there’s still so much more we want to do. Our team is constantly working on new designs, sourcing sustainable materials, and finding ways to improve our practices. We’re committed to growing our brand and providing our customers with the best possible experience. So stay tuned, because there’s much more to come from us!

Our incredible team are here for you

Nicole Williams
Company Director
"Profit in business comes from repeat customers; customers that boast about your product and outstanding service"

Bjorn Gunnarson
Head of Design
"Loyal customers, they don' just come back, they don't simply recommend you, they insist that their friends work with you."

Charlotte Banks
Research & Development
"You’ll never have a product or price advantage again. They can be easily duplicated, but a strong customer focus can’t be copied."

Sam Gallagher
Customer Support
"Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves."

